Cardinal Health

telling a product's story with an immersive user journey

We helped Cardinal to mold their sales materials into a user journey by getting to know their content and their sales process. We used detailed sitemaps and initial page templates to help them visualize their content in a new framework.

The experience can be explored in both a linear and non-linear way. Sales people can tap through the steps in order or jump to a step that is most important to their current conversation, allowing for an experience that can be customized on the fly.

Client-facing sitemap (blurred to protect content)

Example of a page type put to use.

Examples of page types we provided to the client while they were finalizing their content. We also provide detailed specs including character counts, optimal video sizes, and image dimensions/resolution.

One of the three 3D renderings we commissioned.